Our Culture

Home > About us > Our Culture  

Pay attention to our culture
and popularize them to the whole world

  • 1.Core Values

    People-oriented, honest and pragmatic, innovative, aggressive and perseverance

  • 2.Company Vision

    To build a world-class "farming and animal husbandry + finance" enterprise.

  • 3.Enterprise Mission

    Remain true to our original aspiration and keep our mission firmly in mind, make contribution to build powerful country and prosperous enterprise, and benefit to the society.

  • 4.Operation Philosophy

    Management Philosophy: Strict,Human,Norms
    Talent Concept: Morality, Ability, Diligence, Honesty, Learning and Create.
    Service Philosophy: Excellent, Honest and Trustworthy
    Quality Concept: Humanization and Internationalization

  • 5.Team Spirit

    Safe, fairness, win-win and harmony

  • Five Safeties

    Production safety, food safety,
    environmental protection safety,
    fund safety and information safety

  • Job Requirements

    Assessment, quality control, innovation,
    recruitment and promotion for all staff

  • Five Modes

    Institutionalization, standardization,
    effectuation, facilitation and humanization

  • Five Styles

    Be honest, pragmatic,
    simple and solid.

  • Five Ways

    Workable, Love and Service


Code of conduct

  • To customers

    Pursue excellence and provide high-quality products

  • To clients

    Pursue mutual benefit and share achievements with sincerity

  • To society

    Attach importance to environmental protection and resource conservation. Focus on food safety and seek common prosperity of farmers

  • To shareholders and employees

    Repay the shareholders and benefit employees